Showroom Marketing

May
11

[email protected] from Mr. Steam featured in KBDN

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The May issue of Kitchen & Bath Design News highlighted the new [email protected] steam generator from Mr. Steam.

Sized to fit smaller baths and smaller budgets, the new [email protected] from Mr. Steam is 20 percent more compact than regular Mr. Steam generators. Available in three different models designed for 3′x4′ tile showers, 3′x5′ tile showers, and for existing acrylic units, list prices for the generator range from $1,250 to $1,450. [email protected] units feature a 20-minute timer, polished chrome in-shower control. It also comes standard with a cool-to-the-touch AromaSteam steamhead that can hold essential oils to infuse aromatherapy into the steamroom.

This is the second time Kitchen & Bath Design News has featured this product; the [email protected] generator was also included in the April 2012 issue.

Campaigns - Trade | Public Relations | Showroom Marketing | The OR-DP Portfolio

Apr
13

Kitchen & Bath Design News Features Porcher and Mr. Steam

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A product trend report on “Heated Sanctuaries” in the April issue of Kitchen & Bath Design News highlighted the new [email protected] steam shower generator from Mr. Steam and the Lutezia Freestanding Bath by Porcher.

Sized to fit smaller baths and smaller budgets, [email protected] is 20 percent more compact than regular Mr. Steam generators, making this generator ideal for starter homes or guest bathrooms. Special features include a 20-minute timer, a polished chrome in-shower control, and even a cool-to-the-touch AromaSteam steamhead that can hold essential oils to infuse aromatherapy into the steamroom.

The Lutezia tub offers a vintage European look, demonstrating that classic settings do not have to be staid or stodgy. Available in a number of luxury bathing options including a premium airbath system, Lutezia tubs bring a touch of elegance and indulgence to any traditionally-styled bathroom.

Campaigns - Trade | Showroom Marketing | The OR-DP Portfolio

Mar
29

Byline: Steam Showers in Kitchen + Bath Business

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Mr. Steam Byline in KB+B

Martha Orellana of Mr. Steam tells K+BB readers why adding steam showers is a smart addition to bathroom remodeling projects.

Campaigns - Trade | Public Relations | Showroom Marketing | The OR-DP Portfolio

Oct
21

Plumbing Showroom Boosts Sales 20 Percent

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Walt Disney said about customer service: “Do what you do so well that they will want to see it again and bring their friends.”

Michelle Henderson, kitchen and bath designer and showroom manager at Banner Plumbing Supply Company in Buffalo Grove, Illinois, takes this ideal to heart.  Banner Plumbing Supply increased their  showroom sales 20 percent through extraordinary customer service.

via American Standard - Resources.

Campaigns - Trade | Content Marketing | Showroom Marketing | The OR-DP Portfolio

Mar
25

Local Brand Marketing - Indiana’s Ugliest Bathroom Contest

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An Indiana plumbing showroom wanted to adapt one of American Standard’s national PR programs for local use. We created a logo, worked with the home show management to promote the contest, which resulted in a free radio-station promotion to support the contest and build excitement.

We pitched the local media to cover the contest and the winning project.    The media gods were smiling on us: the winning “ugly” bathroom was Peptol-Bismol pink with a giant pink flamingo mural.  The drawing was covered by the Indianapolis CBS affiliate (above)  and the winners where interviewed later on a local TV morning news show.

Campaigns - Trade | Channel Marketing | Showroom Marketing | The OR-DP Portfolio