Nora DePalma

Nora DePalma
Principal of the O'Reilly DePalma agency. Native Jersey Girl now living near Atlanta, GA. On planes a lot. Able to see life as amusing roughly 80% of the time.
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Recent Posts

The Public Relations Benefits of Celebrity Activation

Posted by Nora DePalma on Mar 26, 2017 8:40:19 AM

When American Standard launched ActiClean -- the toilet that cleans itself -- they retained O'Reilly DePalma to make a major impact with public relations

American Standard wanted to spike...

Brand Activation: Singing in the Shower in Times Square

Posted by Nora DePalma on Jan 16, 2017 7:40:03 AM

The  idea:  Create a fun, experiential event in New York's Times Square to increase awareness of American Standard brand bathing and showering products.

Search-Optimized Content Attracts Active Buyers to Client Products and Solutions

Posted by Nora DePalma on Dec 16, 2016 1:44:53 AM

O’Reilly DePalma created a winning content marketing strategy for our spa bathroom client anchored in its optimized blog. Business outcomes were so strong, this blog  earned  an Honorable Mention...

One Remodel. 40 Million Impressions. Public Relations Benefit from Brand Journalism

Posted by Nora DePalma on Aug 19, 2016 11:18:00 AM

Embarking on a major remodel in one of the iconic Painted Ladies Victorians in San Francisco meant that tech entrepreneurs Côme Laguë and Charlene Li had a lot of decisions to make. But one of the...

Public Relations and Social Influencer Relations Skyrockets New Luxury Brand

Posted by Nora DePalma on Jun 11, 2014 6:28:00 PM

Our client had a lot riding on the launch of a major new luxury brand for the residential and hospitality space. Overall awareness of our client as a luxury brand  was low. Building...

Advertising Campaign Success for a Tool Company

Posted by Nora DePalma on Mar 10, 2014 1:54:00 PM

O'Reilly DePalma created an effective, low-cost advertising campaign to help Ames Taping Tools rebuild awareness and preference for its finishing tools among wall and ceiling contractors.

Social Media Success: Engagement Through Bacon

Posted by Nora DePalma on Nov 26, 2012 2:16:00 PM

Inspired by a few comments during a #KBTribeChat, O'Reilly DePalma and Flying Camel Advertising + PR led a design blogger cookoff benefiting two of their clients. 


Digital Marketing Success: Professor Toilet

Posted by Nora DePalma on Sep 3, 2010 10:25:00 PM

The American Standard Professor Toilet blog originated with a real person.

And from there, a cost-efficient content marketing strategy was born.