The O'Reilly DePalma Blog

A Klout Definition, As Best We Can

By Nora DePalma Topic : Social Media Marketing, Inbound Marketing

Klout scores are one of the best-known social media ranking tools. The definition of Klout gets...

Byline: Daily 5 Remodel on the Brand Mayhem Following Costly Relationship Fail

By Nora DePalma

O'Reilly DePalma principals Nora DePalma and John O'Reilly weigh in on the consequences for a...

What is a Case Study? Part 3 of 3: Help Journalists To Help You

By Nora DePalma Topic : Inbound Marketing, Public Relations

Once we had a solid case study that chronicled Loews Hotels and Resorts’ success using the ...

What is a Case Study? Part 2 of 3

By Nora DePalma Topic : Inbound Marketing, Public Relations

Question: What is a case study and how can a story about the bathrooms at Loews Hotels garner 40...

Blogger Profile: Patty Woodland, Goat Publicist

By Nora DePalma Topic : Social Media Marketing, Inbound Marketing, Content Marketing

When Jersey girl Patty Woodland left the hustle and bustle of city life and moved out to the open...

Go Hank, Go!

By Nora DePalma Topic : Public Relations

We're doing extra laps and push-ups today in honor of our friend Hank Darlington who pushed off...

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