The ORDP POV

The ORDP POV

Our blog gives the O'Reilly DePalma Point of View on public relations, measurement, social media, lead generation, inbound marketing, and more.

Tailored to the interests of the design and construction industry.

May the Strongest Tweet Win: 5 Twitter Marketing Strategies

Twitter use has evolved. One of the latest and greatest modes of mass communication, it stands...

How the Best Social Media Marketing Agencies Use Facebook Advertising

Over the past decade, Facebook has grown from being almost purely social to being a place of...

Media Relations 101: What Journalists Wish Marketers Knew

"Unfortunately, the basic block and tackle stuff that any good PR pro should know is jaw-droppingly...

How Fun Can Create Better Content, Better Teams and Increased Revenues

Is fun the killer business app you're overlooking?

10 Tips on How to Effectively Use Social Media

How can design and construction industry brands effectively use social media? Kitchen and Bath...

What Dwell Magazine Wants You to Know About Interior Design Marketing

With a national circulation of approximately 325,000 trade professionals and design enthusiasts, ...